Founder & CEO

Heather
Hiniker

Human Optimization  | Longevity  | Bioenergetic Technology

Cellular Health

Bioresilience

Longevity

Technology Integration

Speaker

"She found her purpose, built the standard she wished existed, and remains relentless in bringing that standard to the world."

Featured In

Men's Journal

OC Register

Vice Magazine

ABC Eyewitness News

Numerous Podcasts

Origin

A born entrepreneur, Heather spent a decade as a top-producing account executive in the mortgage industry before realizing she was built to create something of her own. In 2007, she co-founded Rubber On Wheels Inc., a mobile tire company that brought convenience directly to the customer. As CEO, she helped grow the company for over three years before selling her share in 2010.

Heather's true calling emerged through a personal health crisis. After being diagnosed with Rheumatoid Arthritis and given a difficult prognosis, she refused to accept the limits placed in front of her. She immersed herself in adaptation science, regenerative modalities, and bioenergetic technologies, studying what the body is capable of when given the right support. After achieving remission through holistic and bioenergetic therapies, she knew her work had become bigger than her own story.

What She Built

Today, Heather is the founder of The Ascent Collaborative in Costa Mesa, a human performance and longevity center redefining what is possible for the body and mind. The Collaborative brings together cellular health technologies, regenerative therapies, diagnostics, and practitioner expertise under one roof to support recovery, optimization, longevity, and well-being.

Ascent Certified Technology

Heather is also the founder of Ascent Certified Technology, Inc., a national technology distribution and consulting company helping wellness practices, performance centers, medical providers, and entrepreneurs integrate vetted technologies into their businesses with strategy and integrity.

Work with Heather

Ready to see what your
body is truly capable of?